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Nonprofit Marketing

- Marketing Management for Charitable and Nongovernmental Organizations

About Nonprofit Marketing

Explains marketing management concepts and applications in nonprofit, charitable and nongovernmental organizations in an easy-to-follow style. This text presents marketing concepts, supported with real-world examples. It offers examples from around the world and is applicable to various international nonprofit organizations.

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  • Language:
  • English
  • ISBN:
  • 9781412909235
  • Binding:
  • Hardback
  • Pages:
  • 384
  • Published:
  • April 25, 2006
  • Dimensions:
  • 194x238x30 mm.
  • Weight:
  • 816 g.
Delivery: 2-4 weeks
Expected delivery: August 13, 2025

Description of Nonprofit Marketing

Explains marketing management concepts and applications in nonprofit, charitable and nongovernmental organizations in an easy-to-follow style. This text presents marketing concepts, supported with real-world examples. It offers examples from around the world and is applicable to various international nonprofit organizations.

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