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Personal Branding in the Knowledge Economy
- Binding:
- Hardback
- Pages:
- 168
- Published:
- August 29, 2022
- Dimensions:
- 152x229x0 mm.
- Weight:
- 403 g.
Delivery:
2-3 weeks
Expected delivery: December 5, 2024
Description of Personal Branding in the Knowledge Economy
Personal Branding in the Knowledge Economy: The Inter-relationship between Corporate and Employee Brands aims to contribute to the academic debate about the marketization of individuals¿ knowledge, creativity, and personal images, alongside a growing interest in the whole area of branding in the networked economy based on knowledge.
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