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PR Today
- The Authoritative Guide to Public Relations
- Binding:
- Paperback
- Pages:
- 320
- Published:
- November 2, 2015
- Edition:
- 2
- Dimensions:
- 234x180x18 mm.
- Weight:
- 616 g.
Delivery:
1-2 weeks
Expected delivery: December 4, 2024
Description of PR Today
A comprehensive textbook from an established and high profile author team, which offers full coverage of PR theory and strategies, whilst also giving practical guidance for anyone in a PR role. New edition includes extended coverage of digital marketing, a stronger theoretical grounding and updated international case studies throughout.
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