We a good story
Quick delivery in the UK

Product First

About Product First

Traditional, project-centric companies are slow to adjust and respond to customer needs. True innovation comes from product-led organisations that are free to evolve and quick to adapt. Discover the story of one (fictional) company that embraces the challenge, from defining their transformation roadmap to full implementation of a product-first strategy. This book demonstrates the successful pivot from project-centric to product-led business - and the quantum leap towards accelerating value delivery. Learn how to: Design a complete blueprint to attract, educate and inspire customers in a global market Put a functional data strategy in place to gain valuable customer insight Devise a coherent digital product strategy Implement an agile way of working to adapt to changing market conditions Optimise your organisational structure for product development

Show more
  • Language:
  • English
  • ISBN:
  • 9781781337585
  • Binding:
  • Paperback
  • Pages:
  • 248
  • Published:
  • May 8, 2023
  • Dimensions:
  • 140x14x216 mm.
  • Weight:
  • 317 g.
  In stock
Delivery: 3-5 business days
Expected delivery: November 30, 2024

Description of Product First

Traditional, project-centric companies are slow to adjust and respond to customer needs. True innovation comes from product-led organisations that are free to evolve and quick to adapt.
Discover the story of one (fictional) company that embraces the challenge, from defining their transformation roadmap to full implementation of a product-first strategy. This book demonstrates the successful pivot from project-centric to product-led business - and the quantum leap towards accelerating value delivery.
Learn how to:
Design a complete blueprint to attract, educate and inspire customers in a global market
Put a functional data strategy in place to gain valuable customer insight
Devise a coherent digital product strategy
Implement an agile way of working to adapt to changing market conditions
Optimise your organisational structure for product development

User ratings of Product First



Find similar books
The book Product First can be found in the following categories:

Join thousands of book lovers

Sign up to our newsletter and receive discounts and inspiration for your next reading experience.