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Prospect Research for Fundraisers
- The Essential Handbook
part of the The AFP/Wiley Fund Development Series series
- Binding:
- Hardback
- Pages:
- 240
- Published:
- April 25, 2013
- Dimensions:
- 231x158x23 mm.
- Weight:
- 422 g.
Delivery:
2-4 weeks
Expected delivery: January 26, 2025
Description of Prospect Research for Fundraisers
Presents practical understanding of prospect research, prospect management, and fundraising analytics, demonstrating how research can be used to raise more money. This book is structured around the fundraising cycle and illustrates the myriad of prospect research tools and techniques available to boost an organization's fundraising effectiveness.
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