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Public Relations as Public Diplomacy

- The Royal Bank of Canada's Monthly Letter, 1943-2003

About Public Relations as Public Diplomacy

This is a study of the Royal Bank of Canadäs Monthly Letter, which was initially created in 1920 as a traditional economic newsletter and later evolved quite serendipitously into a publication marvel when, in 1943, it came under the influence of John Heron, journalist and publicist, gaining mass appeal both domestically and abroad.

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  • Language:
  • English
  • ISBN:
  • 9781032175249
  • Binding:
  • Paperback
  • Pages:
  • 80
  • Published:
  • September 30, 2021
  • Dimensions:
  • 138x216x0 mm.
  • Weight:
  • 104 g.
Delivery: 1-2 weeks
Expected delivery: October 3, 2024

Description of Public Relations as Public Diplomacy

This is a study of the Royal Bank of Canadäs Monthly Letter, which was initially created in 1920 as a traditional economic newsletter and later evolved quite serendipitously into a publication marvel when, in 1943, it came under the influence of John Heron, journalist and publicist, gaining mass appeal both domestically and abroad.

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