Books published by Kogan Page Ltd

Access insider stories from leading companies on how digital culture has improved their business practices, leading to increased adaptability and productivity.

Place a compelling purpose at the heart of your business strategy with this inspiring framework for organisational success.

Understand the eco-impacts of logistics and learn how to handle them effectively by achieving sustainable balance between economic, environmental, and social objectives.

Optimise a multi-screen generation of mobile technology and integrate the latest developments into the heart of your digital strategy.

Develop an effective, straightforward selling system based on neuroscience insights on how customers' minds really work.

Develop your understanding of brand management and strategic brand thinking with this essential, definitive reference source designed for both professionals and students.

Emotional Intelligence Coaching describes how to assess and manage the emotions of one's self, or others. The authors present the skills necessary to use EI as a powerful tool to help coach for enhanced performance.

IQ and Psychometric Tests contains questions on memory, creativity and personality as well as verbal, numerical and spacial ability to help you identify strengths and weaknesses and improve your score.

Test Your Emotional Intelligence will help you to think about various aspects of your personality in order to identify your strengths and weaknesses, giving you a head start in recruitment psychometric tests.

Identify customer needs, tailor each sale to a particular client and earn and maintain credibility with this guide.

Protect and strengthen key accounts with this hard-hitting, no-nonsense guide to managing important business relationships.

Strategic Leadership, from the renowned leadership expert John Adair, explores the sources and fundamentals of strategic leadership. It also describes the skills necessary to be effective in the role, and the seven generic functions that make up the role of the strategic leader.

Emotionomics draws on insights gathered through facial coding to show how to measure and manage the emotional response of customers and employees, leading to competitive advantage and business success.

A companion to the bestselling IQ and Psychometric Tests, this workbook provides even more practice questions but this time with explanations to the answers and additional support material.

Commonsense Direct and Digital Marketing shows you how to plan and execute profitable direct marketing campaigns using the media of direct mail, internet marketing, copywriting and design. It is the classic work on this subject.

Build effective organisations through organisation design, with this comprehensive overview of all the critical areas including job design, sizing the organisation and change management.

Debunk the most pervasive myths about the world of branding, with this expert overview that separates the facts from the falsehoods.

Challenge strategy-speak, banish management hyperbole and discard the worst myths and misconceptions in business today replacing them with tried-and-tested truths that will make your company more successful.