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Relationship Marketing in Professional Services
- A Study of Agency-Client Dynamics in the Advertising Sector
- Binding:
- Hardback
- Pages:
- 388
- Published:
- November 13, 1996
- Dimensions:
- 156x234x23 mm.
- Weight:
- 793 g.
Delivery:
2-3 weeks
Expected delivery: January 11, 2025
Extended return policy to January 30, 2025
Description of Relationship Marketing in Professional Services
This is an insightful analysis of the most challenging marketing concept of the decade - relationship marketing.
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