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Researching Customer Satisfaction and Loyalty
- How to Find Out What People Really Think
part of the Market Research in Practice series
- Binding:
- Paperback
- Pages:
- 272
- Published:
- July 3, 2005
- Dimensions:
- 163x233x15 mm.
- Weight:
- 398 g.
Delivery:
1-2 weeks
Expected delivery: October 13, 2024
Description of Researching Customer Satisfaction and Loyalty
This practical guide examines how to research customer satisfaction and loyalty from both a client and supplier perspective, and how to get the best results from such research.
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