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Response
- The Complete Guide to Profitable Direct Marketing
- Binding:
- Hardback
- Pages:
- 384
- Published:
- October 16, 2002
- Edition:
- Dimensions:
- 166x245x27 mm.
- Weight:
- 694 g.
Delivery:
2-3 weeks
Expected delivery: December 14, 2024
Description of Response
Direct marketing is the single most effective way to sell products and services. Geller guides the reader through a program of budgeting, forecasting, building lists, choosing suppliers, and developing loyal customers.
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