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About Retail Marketing

Retail Marketing is a complete guide to how retailing works in the non-food sector. Focusing on operational applications of retailing, this textbook puts students on the inside track to success in the fast-moving retail industry.

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  • Language:
  • English
  • ISBN:
  • 9789001807924
  • Binding:
  • Paperback
  • Pages:
  • 576
  • Published:
  • March 25, 2015
  • Dimensions:
  • 241x173x37 mm.
  • Weight:
  • 1012 g.
Delivery: 1-2 weeks
Expected delivery: December 6, 2024

Description of Retail Marketing

Retail Marketing is a complete guide to how retailing works in the non-food sector. Focusing on operational applications of retailing, this textbook puts students on the inside track to success in the fast-moving retail industry.

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