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Scenario Planning
- The Link Between Future and Strategy
- Binding:
- Paperback
- Pages:
- 180
- Published:
- December 31, 2002
- Edition:
- 12003
- Dimensions:
- 152x229x11 mm.
- Weight:
- 454 g.
Delivery:
1-2 weeks
Expected delivery: December 13, 2024
Extended return policy to January 30, 2025
Description of Scenario Planning
Recent research in the field of business strategy has shown that strategic flexibility can be achieved through a scenario planning perspective for long term competition and performance. The authors have drawn upon examples and cases to develop a new model for scenario planning that is closely integrated with strategy.
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