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Scenario Planning

- The Link Between Future and Strategy

About Scenario Planning

Recent research in the field of business strategy has shown that strategic flexibility can be achieved through a scenario planning perspective for long term competition and performance. The authors have drawn upon examples and cases to develop a new model for scenario planning that is closely integrated with strategy.

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  • Language:
  • English
  • ISBN:
  • 9781349431977
  • Binding:
  • Paperback
  • Pages:
  • 180
  • Published:
  • January 1, 2003
  • Edition:
  • 12003
  • Dimensions:
  • 152x229x11 mm.
  • Weight:
  • 454 g.
Delivery: 1-2 weeks
Expected delivery: October 13, 2024

Description of Scenario Planning

Recent research in the field of business strategy has shown that strategic flexibility can be achieved through a scenario planning perspective for long term competition and performance. The authors have drawn upon examples and cases to develop a new model for scenario planning that is closely integrated with strategy.

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