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Scoring Points

- How Tesco Continues to Win Customer Loyalty

About Scoring Points

Go behind the scenes at Tesco and learn best practice from the successes and failures of their development of the world's most successful retail loyalty scheme.

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  • Language:
  • English
  • ISBN:
  • 9780749453381
  • Binding:
  • Paperback
  • Pages:
  • 312
  • Published:
  • August 2, 2008
  • Edition:
  • 2
  • Dimensions:
  • 155x232x17 mm.
  • Weight:
  • 470 g.
Delivery: 1-2 weeks
Expected delivery: November 29, 2024

Description of Scoring Points

Go behind the scenes at Tesco and learn best practice from the successes and failures of their development of the world's most successful retail loyalty scheme.

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