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Service Business Development
- Strategies for Value Creation in Manufacturing Firms
- Binding:
- Paperback
- Pages:
- 320
- Published:
- March 5, 2014
- Dimensions:
- 154x230x23 mm.
- Weight:
- 498 g.
Delivery:
1-2 weeks
Expected delivery: November 22, 2024
Description of Service Business Development
Over the last decade, capital goods manufacturers have added services to products as a way of responding to eroding margins and the loss of strategic differentiation. Based on over twelve years of research, this book provides a thorough overview of the strategies available for value creation through service business development.
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