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Stadia Naming Rights in Sport
- Binding:
- Paperback
- Pages:
- 80
- Published:
- January 28, 2024
- Dimensions:
- 216x138x7 mm.
- Weight:
- 128 g.
Delivery:
1-2 weeks
Expected delivery: June 27, 2025
About Leah (Manchester Metropolitan University Gillooly
View all books by Leah (Manchester Metropolitan University GilloolyDescription of Stadia Naming Rights in Sport
This book is an accessible, practical and systematic guide to stadium naming rights sponsorship within sport, designed to help practitioners and students gain a better understanding of how naming rights work and the benefits that sport and corporate organisations may get from this kind of arrangement.
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