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Starke Marken, starke Teams - Bezugsgruppeneinfluss auf das Markenimage
- Eine empirische Analyse in Fussballmannschaften am Beispiel von Adidas, Nike und Puma
- Binding:
- Paperback
- Pages:
- 122
- Published:
- January 11, 2010
- Dimensions:
- 254x178x7 mm.
- Weight:
- 227 g.
Delivery:
1-2 weeks
Expected delivery: December 18, 2024
Extended return policy to January 30, 2025
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