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Strategic Alliances and Marketing Partnerships
- Gaining Competitive Advantage Through Collaboration and Partnering
- Binding:
- Hardback
- Pages:
- 256
- Published:
- February 2, 2009
- Dimensions:
- 166x241x21 mm.
- Weight:
- 574 g.
Delivery:
2-3 weeks
Expected delivery: December 19, 2024
Extended return policy to January 30, 2025
Description of Strategic Alliances and Marketing Partnerships
Helps you to understand how partnerships function and how you can manage them more effectively and efficiently. This title also helps you to understand the problems that affect partnering and how to make effective management decisions to improve both the relationship and productivity.
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