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Strategic Communication
- Public relations at work
- Binding:
- Hardback
- Pages:
- 336
- Published:
- September 29, 2020
- Dimensions:
- 176x230x0 mm.
- Weight:
- 1500 g.
Delivery:
2-3 weeks
Expected delivery: July 25, 2024
Description of Strategic Communication
This complete introduction to the fundamentals of communication and public relations presents innovative and creative approaches to deliver 100 tools and tactics, over 30 theories and models, and three levels of strategy that underpin successful communication.
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