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Strategic Management in Construction
- Binding:
- Paperback
- Pages:
- 260
- Published:
- September 20, 2001
- Edition:
- 2
- Dimensions:
- 244x169x23 mm.
- Weight:
- 454 g.
Delivery:
2-4 weeks
Expected delivery: January 26, 2025
About David (Shrathclyde University in Glasgow) Langford
View all books by David (Shrathclyde University in Glasgow) LangfordDescription of Strategic Management in Construction
This book reviews the general theory of strategy, relates it to the particular circumstances of the construction industry, and shows how it can be applied in practice. It brings together ideas from economics, marketing, management, business and politics to develop strategic management for both contractorsa firms and the associated professions.
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