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Strategic Management in Construction

About Strategic Management in Construction

This book reviews the general theory of strategy, relates it to the particular circumstances of the construction industry, and shows how it can be applied in practice. It brings together ideas from economics, marketing, management, business and politics to develop strategic management for both contractorsa firms and the associated professions.

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  • Language:
  • English
  • ISBN:
  • 9780632049998
  • Binding:
  • Paperback
  • Pages:
  • 260
  • Published:
  • September 20, 2001
  • Edition:
  • 2
  • Dimensions:
  • 244x169x23 mm.
  • Weight:
  • 454 g.
Delivery: 2-4 weeks
Expected delivery: December 13, 2024

Description of Strategic Management in Construction

This book reviews the general theory of strategy, relates it to the particular circumstances of the construction industry, and shows how it can be applied in practice. It brings together ideas from economics, marketing, management, business and politics to develop strategic management for both contractorsa firms and the associated professions.

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