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Surviving Transformation
- Lessons from GM's Surprising Turnaround
- Binding:
- Hardback
- Pages:
- 280
- Published:
- September 8, 2004
- Dimensions:
- 236x160x25 mm.
- Weight:
- 542 g.
Delivery:
2-3 weeks
Expected delivery: December 12, 2024
Description of Surviving Transformation
Describes the impresive strategic turnaround at General Motors beginning in the early 1990s that has brought it back from the brink of bankruptcy. Focuses on how other companies in a variety of industries can learn from GM's experience.
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