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Technology and Innovation for Marketing
- Binding:
- Hardback
- Pages:
- 130
- Published:
- August 28, 2018
- Dimensions:
- 252x181x16 mm.
- Weight:
- 408 g.
Delivery:
2-3 weeks
Expected delivery: December 20, 2024
Extended return policy to January 30, 2025
About Eleonora (University of Bristol Pantano
View all books by Eleonora (University of Bristol PantanoDescription of Technology and Innovation for Marketing
Including a wealth of empirical and theoretical contributions, models, approaches methods, tools and case studies, this book is essential reading for marketing strategy, digital marketing, and innovation students, as well as marketing practitioners.
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