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The Consumerist Manifesto

- Advertising in Postmodern Times

part of the Comedia series

About The Consumerist Manifesto

Examines the advertising process from within the agency. The author shows how advertising has become the idiom for the enterprise culture as the old suspicions against the industry have disappeared.

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  • Language:
  • English
  • ISBN:
  • 9780415046206
  • Binding:
  • Paperback
  • Pages:
  • 228
  • Published:
  • July 29, 1992
  • Dimensions:
  • 138x216x13 mm.
  • Weight:
  • 453 g.
Delivery: 1-2 weeks
Expected delivery: November 16, 2024

Description of The Consumerist Manifesto

Examines the advertising process from within the agency. The author shows how advertising has become the idiom for the enterprise culture as the old suspicions against the industry have disappeared.

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