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The Employer Brand

- Bringing the Best of Brand Management to People at Work

About The Employer Brand

Levels of 'employer brand awareness' are rising fast across Europe, North America and Asia-Pacific, as leading companies realise that skilled, motivated employees are as vital to their commercial success as profitable customers and apply the principles of branding to their own organization.

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  • Language:
  • English
  • ISBN:
  • 9780470012734
  • Binding:
  • Hardback
  • Pages:
  • 240
  • Published:
  • September 22, 2005
  • Dimensions:
  • 161x236x22 mm.
  • Weight:
  • 466 g.
  In stock
Delivery: 3-5 business days
Expected delivery: December 29, 2024

Description of The Employer Brand

Levels of 'employer brand awareness' are rising fast across Europe, North America and Asia-Pacific, as leading companies realise that skilled, motivated employees are as vital to their commercial success as profitable customers and apply the principles of branding to their own organization.

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