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The Evolutionary Bases of Consumption
part of the Marketing and Consumer Psychology Series series
- Binding:
- Hardback
- Pages:
- 360
- Published:
- February 4, 2007
- Dimensions:
- 237x161x24 mm.
- Weight:
- 608 g.
Delivery:
2-3 weeks
Expected delivery: December 4, 2024
Description of The Evolutionary Bases of Consumption
"The Evolutionary Bases of Consumption "by Gad Saad applies Darwinian principles in understanding our consumption patterns and the products of popular culture that most appeal to individuals. The first and only scholarly work to do so, this is a cap
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