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The Hard Sell

- An Ethnographic Study of the Direct Selling Industry

About The Hard Sell

In this work John Bone provides a lively and engaging insight into the social world of direct selling organizations. He investigates these under-researched organizations via a detailed ethnography of two home improvement companies selling products such as fitted kitchens, double glazing and conservatories, as well as developing wider sociological d

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  • Language:
  • English
  • ISBN:
  • 9780367603991
  • Binding:
  • Paperback
  • Pages:
  • 216
  • Published:
  • June 29, 2020
  • Dimensions:
  • 156x234x0 mm.
  • Weight:
  • 400 g.
Delivery: 1-2 weeks
Expected delivery: December 11, 2024

Description of The Hard Sell

In this work John Bone provides a lively and engaging insight into the social world of direct selling organizations. He investigates these under-researched organizations via a detailed ethnography of two home improvement companies selling products such as fitted kitchens, double glazing and conservatories, as well as developing wider sociological d

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