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- Binding:
- Paperback
- Pages:
- 144
- Published:
- April 11, 2002
- Dimensions:
- 175x244x9 mm.
- Weight:
- 276 g.
Delivery:
1-2 weeks
Expected delivery: October 17, 2024
About Angela (Formerly at York St. John University Goddard
View all books by Angela (Formerly at York St. John University GoddardDescription of The Language of Advertising
Drawing on literary and linguistic theory for analysis of texts, this book covers all aspects of advertising language, from the interrelation of language, image and layout to the discourse between 'reader' and advertisement.
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