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The Media Economy
part of the Media Management and Economics Series series
- Binding:
- Paperback
- Pages:
- 208
- Published:
- November 29, 2023
- Edition:
- 3
- Dimensions:
- 228x152x14 mm.
- Weight:
- 330 g.
In stock
Delivery:
3-5 business days
Expected delivery: March 22, 2025
About Alan B. (University of North Texas Albarran
View all books by Alan B. (University of North Texas AlbarranDescription of The Media Economy
This fully updated third edition analyzes the media industries and their activities from macro to micro levels, using concepts and theories to demonstrate the role the media plays in the economy as a whole.
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