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The Media Economy
part of the Media Management and Economics Series series
- Binding:
- Hardback
- Pages:
- 208
- Published:
- November 29, 2023
- Edition:
- 3
- Dimensions:
- 152x229x0 mm.
- Weight:
- 453 g.
Delivery:
2-3 weeks
Expected delivery: January 10, 2025
Extended return policy to January 30, 2025
About Alan B. (University of North Texas Albarran
View all books by Alan B. (University of North Texas AlbarranDescription of The Media Economy
This fully updated third edition analyzes the media industries and their activities from macro to micro levels, using concepts and theories to demonstrate the role the media plays in the economy as a whole.
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