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The Neuroscience of Multimodal Persuasive Messages
- Persuading the Brain
- Binding:
- Paperback
- Pages:
- 172
- Published:
- December 9, 2019
- Dimensions:
- 152x229x0 mm.
- Weight:
- 453 g.
Delivery:
1-2 weeks
Expected delivery: November 28, 2024
Description of The Neuroscience of Multimodal Persuasive Messages
In this book, Dirk Remley applies his model of integrating multimodal rhetorical theory and multi-sensory neural processing theory pertaining to cognition and learning to multimodal persuasive messages.
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