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The Pursuit of New Product Development
- Binding:
- Hardback
- Pages:
- 536
- Published:
- January 21, 2007
- Dimensions:
- 220x320x4 mm.
- Weight:
- 1152 g.
In stock
Delivery:
3-5 business days
Expected delivery: April 26, 2025
About Marc (Marconi Product Development Institute Annacchino
View all books by Marc (Marconi Product Development Institute AnnacchinoDescription of The Pursuit of New Product Development
Containing case examples, organizational analysis and project planning tools, this book looks at that longer, organizational view of product development, and how that view can improve product development cycle times and better take advantage of new market opportunities.
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