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The Real Toy Story
- Inside the Ruthless Battle for Britain's Youngest Consumers
- Binding:
- Paperback
- Pages:
- 336
- Published:
- June 16, 2013
- Dimensions:
- 199x128x37 mm.
- Weight:
- 234 g.
In stock
Delivery:
3-5 business days
Expected delivery: August 6, 2025
Description of The Real Toy Story
Toys - from teddy bears to Barbie dolls to train sets - define our image of childhood innocence. But the truth is that toys represent a $21 billion a year industry, and with so much money at stake, the toy business is anything but child's play. This book exposes the truths behind Britain's favourite toys.
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