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About The Routledge Companion to Non-Market Strategy

The influence and impact of non-market forces on the world of business has increased markedly in recent years. Despite this, non-market elements of corporate strategy are less well researched than the traditional economics-based perspectives. This collection provides a world-class reference work for students and researchers comprised of a comprehensive and leading edge overview of current scholarship in the rapidly expanding area of non-market strategy.

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  • Language:
  • English
  • ISBN:
  • 9780415712316
  • Binding:
  • Hardback
  • Pages:
  • 426
  • Published:
  • April 29, 2015
  • Dimensions:
  • 174x246x28 mm.
  • Weight:
  • 907 g.
Delivery: 2-3 weeks
Expected delivery: October 7, 2024

Description of The Routledge Companion to Non-Market Strategy

The influence and impact of non-market forces on the world of business has increased markedly in recent years. Despite this, non-market elements of corporate strategy are less well researched than the traditional economics-based perspectives. This collection provides a world-class reference work for students and researchers comprised of a comprehensive and leading edge overview of current scholarship in the rapidly expanding area of non-market strategy.

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