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The Stranger's Long Neck
- How to Deliver What Your Customers Really Want Online
- Binding:
- Paperback
- Pages:
- 224
- Published:
- June 16, 2010
- Dimensions:
- 174x234x13 mm.
- Weight:
- 380 g.
Delivery:
1-2 weeks
Expected delivery: November 14, 2024
Description of The Stranger's Long Neck
Every website has a 'long neck' - a small set of tasks that are very important to your customers. If these tasks aren't easy and fast to complete, your customers will go elsewhere. In this book, Web content expert Gerry McGovern offers tried and tested tips to make your website the commercial asset it really should be.
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