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The TV Brand Builders

- How to Win Audiences and Influence Viewers

About The TV Brand Builders

Effectively create and maintain a brand in television broadcasting with this incisive yet practical guide to the marketing strategies behind some of the world's most successful ones.

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  • Language:
  • English
  • ISBN:
  • 9780749476687
  • Binding:
  • Paperback
  • Pages:
  • 328
  • Published:
  • April 2, 2016
  • Dimensions:
  • 234x158x19 mm.
  • Weight:
  • 550 g.
Delivery: 1-2 weeks
Expected delivery: December 13, 2024
Extended return policy to January 30, 2025

Description of The TV Brand Builders

Effectively create and maintain a brand in television broadcasting with this incisive yet practical guide to the marketing strategies behind some of the world's most successful ones.

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