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The Xiaomi Way: Customer Engagement Strategies That Built One of the Largest Smartphone Companies in the World

About The Xiaomi Way: Customer Engagement Strategies That Built One of the Largest Smartphone Companies in the World

The cofounder of "China's new smartphone king" (CNN) reveals the strategy that launched his company to the top of the industry in record time

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  • Language:
  • English
  • ISBN:
  • 9781259584534
  • Binding:
  • Hardback
  • Pages:
  • 272
  • Published:
  • August 15, 2016
  • Edition:
  • Dimensions:
  • 260x165x29 mm.
  • Weight:
  • 498 g.
Delivery: 2-4 weeks
Expected delivery: September 18, 2025

Description of The Xiaomi Way: Customer Engagement Strategies That Built One of the Largest Smartphone Companies in the World

The cofounder of "China's new smartphone king" (CNN) reveals the strategy that launched his company to the top of the industry in record time

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