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Toward Cross-Channel Management

- A Comprehensive Guide for Retail Firms

About Toward Cross-Channel Management

In the age of cross-channel commerce, successful firms must identify, develop, and implement the right cross-channel services to attract and satisfy their target customers.

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  • Language:
  • English
  • ISBN:
  • 9783110416985
  • Binding:
  • Hardback
  • Pages:
  • 84
  • Published:
  • January 28, 2015
  • Dimensions:
  • 170x240x0 mm.
  • Weight:
  • 279 g.
Delivery: 2-3 weeks
Expected delivery: July 16, 2025

Description of Toward Cross-Channel Management

In the age of cross-channel commerce, successful firms must identify, develop, and implement the right cross-channel services to attract and satisfy their target customers.

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