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Visionary Pricing

- Reflections and Advances in Honor of Dan Nimer

part of the Advances in Business Marketing and Purchasing series

Visionary Pricing
About Visionary Pricing

Presents the thinking from preeminent pricing thought leaders from North America, Europe, and Asia who originally came together many years ago to encourage the development of pricing. In this book, they assess the present and future destiny of pricing, pricing innovation, and pricing paradigms that are influencing the evolution of pricing.

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  • Language:
  • English
  • ISBN:
  • 9781780529967
  • Binding:
  • Hardback
  • Pages:
  • 392
  • Published:
  • November 28, 2012
  • Dimensions:
  • 158x230x35 mm.
  • Weight:
  • 690 g.
Delivery: 2-4 weeks
Expected delivery: August 2, 2025

Description of Visionary Pricing

Presents the thinking from preeminent pricing thought leaders from North America, Europe, and Asia who originally came together many years ago to encourage the development of pricing. In this book, they assess the present and future destiny of pricing, pricing innovation, and pricing paradigms that are influencing the evolution of pricing.

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