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Billion-Dollar Branding

- Brand Your Small Business Like a Big Business and Great Things Happen

About Billion-Dollar Branding

Branding is considered to be the province of big business. Branding is thought to be a logo, a color, a font, or a type of advertising. None of these things is true. Branding is defining a company's image in such a way that the customer is left with a single feeling about that business and what they do. Branding is about finding a business's juicy center.

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  • Language:
  • English
  • ISBN:
  • 9781614482727
  • Binding:
  • Paperback
  • Pages:
  • 200
  • Published:
  • October 17, 2012
  • Dimensions:
  • 152x228x12 mm.
  • Weight:
  • 303 g.
Delivery: 2-4 weeks
Expected delivery: January 25, 2025
Extended return policy to January 30, 2025
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Description of Billion-Dollar Branding

Branding is considered to be the province of big business. Branding is thought to be a logo, a color, a font, or a type of advertising. None of these things is true. Branding is defining a company's image in such a way that the customer is left with a single feeling about that business and what they do. Branding is about finding a business's juicy center.

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