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- Binding:
- Hardback
- Pages:
- 342
- Published:
- February 14, 2008
- Dimensions:
- 152x229x26 mm.
- Weight:
- 790 g.
Delivery:
2-3 weeks
Expected delivery: January 10, 2025
Extended return policy to January 30, 2025
About Miriam (University of California Greenberg
View all books by Miriam (University of California GreenbergDescription of Branding New York
Traces the rise of New York City as a brand and the resultant transformation of urban politics and public life. This title shows that the branding of New York was not simply a marketing tool; rather it was a political strategy.
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