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Building Your Direct Mail Program
- Excellence in Fund Raising Workbook Series
part of the J-B Fund Raising School Series series
- Binding:
- Paperback
- Pages:
- 112
- Published:
- April 19, 2001
- Dimensions:
- 206x274x8 mm.
- Weight:
- 181 g.
Delivery:
2-4 weeks
Expected delivery: December 12, 2024
About Gwyneth J. (University of San Francisco Lister
View all books by Gwyneth J. (University of San Francisco ListerDescription of Building Your Direct Mail Program
This workbook shows how nonprofit organizations can make their direct mail programmes as effective and efficient as possible. It includes suggestions for every step of the direct mail process from who receives the direct mail package through evaluating the results.
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