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Chief Marketing Officers at Work
- Binding:
- Paperback
- Pages:
- 330
- Published:
- August 4, 2016
- Edition:
- 1
- Dimensions:
- 157x236x24 mm.
- Weight:
- 534 g.
Delivery:
2-4 weeks
Expected delivery: August 9, 2025
Description of Chief Marketing Officers at Work
In-depth with individuals in top marketing roles, this book includes interviews with chief marketing officers (CMOs) such as Linda Boff of GE, Jeff Jones of Target, and Kenny Brian of the Harvard Business School to those from hot startups such as Matt Price of Zendesk, Seth Farbman of Spotify, and Heather Zynczak of Domo.
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