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Communicate in a Crisis
- Understand, Engage and Influence Consumer Behaviour to Maximize Brand Trust
- Binding:
- Paperback
- Pages:
- 256
- Published:
- August 2, 2019
- Dimensions:
- 234x159x15 mm.
- Weight:
- 406 g.
Delivery:
2-4 weeks
Expected delivery: July 19, 2025
Description of Communicate in a Crisis
Future-proof your crisis response plan using this clear-cut framework to mitigate, manage and respond to unpredictable rumours, scandals, crises and fake news.
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