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Compulsive Buying

- Consumer Traits, Self-Regulation, and Marketing Ethics

About Compulsive Buying

Compulsive Buying: Consumer Traits, Self-Regulation, and Marketing Ethics presents an integrative discourse on compulsive buying, focusing on the perspective of the customer and on marketing activities which promote excessive consumption.

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  • Language:
  • English
  • ISBN:
  • 9781793645739
  • Binding:
  • Hardback
  • Pages:
  • 166
  • Published:
  • November 15, 2021
  • Dimensions:
  • 161x227x17 mm.
  • Weight:
  • 454 g.
Delivery: 2-4 weeks
Expected delivery: October 24, 2024

Description of Compulsive Buying

Compulsive Buying: Consumer Traits, Self-Regulation, and Marketing Ethics presents an integrative discourse on compulsive buying, focusing on the perspective of the customer and on marketing activities which promote excessive consumption.

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