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Computational Advertising

- Techniques for Targeting Relevant Ads

About Computational Advertising

Focuses predominantly on the problems and solutions proposed in traditional areas while also looking briefly at the emerging areas. To facilitate future research, a discussion of available resources, a list of public benchmark datasets and a discussion on future research directions are provided in the concluding sections.

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  • Language:
  • English
  • ISBN:
  • 9781601988324
  • Binding:
  • Paperback
  • Pages:
  • 174
  • Published:
  • October 28, 2014
  • Dimensions:
  • 156x234x9 mm.
  • Weight:
  • 254 g.
Delivery: 1-2 weeks
Expected delivery: January 4, 2025
Extended return policy to January 30, 2025
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Description of Computational Advertising

Focuses predominantly on the problems and solutions proposed in traditional areas while also looking briefly at the emerging areas. To facilitate future research, a discussion of available resources, a list of public benchmark datasets and a discussion on future research directions are provided in the concluding sections.

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