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Crafting Customer Experience Strategy
- Lessons from Asia
- Binding:
- Hardback
- Pages:
- 256
- Published:
- May 3, 2021
- Dimensions:
- 240x160x20 mm.
- Weight:
- 496 g.
Delivery:
2-4 weeks
Expected delivery: August 30, 2025
Description of Crafting Customer Experience Strategy
Crafting Customer Experience Strategy: Lessons from Asia looks at how Customer Experience Management can be vital in providing a competitive advantage for businesses. This is essential reading for marketing scholars and practitioners looking for insights into improving their customers' experiences.
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