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Cultural Mediation for Museums

About Cultural Mediation for Museums

This book presents an innovative application of strategic and experiential marketing in the museum sector, which uses a new cultural mediation model to enrich the visitor experience via increased audience engagement.

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  • Language:
  • English
  • ISBN:
  • 9781032403700
  • Binding:
  • Paperback
  • Pages:
  • 96
  • Published:
  • August 25, 2024
  • Dimensions:
  • 216x138x9 mm.
  • Weight:
  • 160 g.
  In stock
Delivery: 3-5 business days
Expected delivery: December 7, 2024
Extended return policy to January 30, 2025

Description of Cultural Mediation for Museums

This book presents an innovative application of strategic and experiential marketing in the museum sector, which uses a new cultural mediation model to enrich the visitor experience via increased audience engagement.

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