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Customer Relationship Management

- Concept, Strategy, and Tools

About Customer Relationship Management

This book presents an extensive discussion of the strategic and tactical aspects of customer relationship management as we know it today.

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  • Language:
  • English
  • ISBN:
  • 9783662553800
  • Binding:
  • Hardback
  • Pages:
  • 411
  • Published:
  • May 4, 2018
  • Edition:
  • 32018
  • Dimensions:
  • 182x261x23 mm.
  • Weight:
  • 1186 g.
  In stock
Delivery: 3-5 business days
Expected delivery: October 12, 2024

Description of Customer Relationship Management

This book presents an extensive discussion of the strategic and tactical aspects of customer relationship management as we know it today.

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