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Customer Relationship Management in the Digital Age
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- Binding:
- Paperback
- Pages:
- 238
- Published:
- June 11, 2025
- Dimensions:
- 245x173x15 mm.
- Weight:
- 440 g.
In stock
Delivery:
3-5 business days
Expected delivery: June 29, 2025
Description of Customer Relationship Management in the Digital Age
Customer Relationship Management in the Digital Age charts the concepts, strategies, benefits, and technologies of CRM in an evolving and increasingly digital business landscape. It empowers readers to use CRM to forge enduring customer connections, optimize experiences, and drive loyalty across diverse industries and markets.
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