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Dictionary of Advertising and Marketing Concepts
- Binding:
- Paperback
- Pages:
- 143
- Published:
- August 30, 2013
- Dimensions:
- 152x230x9 mm.
- Weight:
- 242 g.
Delivery:
1-2 weeks
Expected delivery: January 4, 2025
Extended return policy to January 30, 2025
Description of Dictionary of Advertising and Marketing Concepts
In concise entries, this dictionary analyses ideas and concepts about advertising and its social, economic, psychological and cultural significance.
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