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Export and Expand: 8 essential steps to take your business global

About Export and Expand: 8 essential steps to take your business global

Export and Expand covers the 8 essential steps in expanding your business globally. It starts by prioritising export markets; deciding which consumers, shoppers and trade customers to target; researching and contacting the right Go-to-Market partners; product development and branding; building an export team; selling and negotiation; marketing for sell-thru and creating a robust export business plan.

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  • Language:
  • English
  • ISBN:
  • 9781838530600
  • Binding:
  • Paperback
  • Pages:
  • 208
  • Published:
  • December 17, 2018
  • Edition:
  • 2019
Delivery: 1-2 weeks
Expected delivery: November 14, 2024

Description of Export and Expand: 8 essential steps to take your business global

Export and Expand covers the 8 essential steps in expanding your business globally. It starts by prioritising export markets; deciding which consumers, shoppers and trade customers to target; researching and contacting the right Go-to-Market partners; product development and branding; building an export team; selling and negotiation; marketing for sell-thru and creating a robust export business plan.

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